The advent of the internet has changed the landscape of books. Self-publishing is getting easier all the time, but that doesn’t mean it’s easy. The biggest hurdle you’ll face as an online bookseller is marketing. Every self-publishing author in 2021 needs to know how to do keyword research! We’ll explain the basics of Amazon KDP ads and then show you how to find the most effective Amazon KDP keywords that will sell your books. [Read more…]
Trying to keep up with Amazon updates? So are we! There’ve been a few changes lately, so we’re discussing them here to keep you up to date. The main Amazon updates for book authors are: 1) EPUBs are replacing MOBIs for reflowable Kindle ebooks, 2) hardcover binding is now an option, and 3) A+ Content is available for your book’s product page on Amazon. Let’s break it down for you.
International Standard Book Numbers (ISBNs) are important for self publishers. Some printers, print-on-demand publishers, and ebook vendors will offer to provide you with an ISBN, but it’s usually better to get your own. Part of the ISBN includes a “publisher number,” which is assigned to a specific publisher. Therefore, if you allow another company to provide the ISBN, then that company will be listed as the publisher of your book.
We’ll explain everything you need to know: how, where, and why to get your own block of ISBNs, and how to assign them to your print and digital books.
You’ve published a book—or you will soon—and you know that you’ll need to get it to readers. But how? That basic question is what we’re going to clue you in on. The very concept of book distribution confounds a lot of first-time publishers, so we’re hoping to make it all clear here.
Want to design a workbook? Who uses those any more?
Lots of folks, actually. Even though there are apps for practically everything these days, children still enjoy workbooks for mazes or drawing or learning practically anything. Adults can use them for recording their latest bird find or geocaching location, or for word or number puzzles, for instance. A coloring book can be considered a workbook, too.
We’ll help you design a workbook that will work well for your audience.
Children’s picture books are fun to design! They’re colorful, full of images, and everything is packed into a small number of words and pages.
To design a children’s picture book, you’ll need to consider lots of factors: book size, page count, quality of images, flow of text, color, and more. Let’s take a look at those factors. [Read more…]
The path to a high quality self-published book is strewn with expenses. Annoying, maybe, but necessary. So, how much does it cost to self-publish? We’ve discussed most of the cost issues in the past, but here I’m pulling them all together so you won’t stumble on any surprises as you make your way.
Please don’t let anyone persuade you that you can produce a printed book that is up to publishing industry standards—and also market it—for free, because that’s simply not true.
Thinking of POD book publishing? So are we! When we published Book Design Made Simple, we got a good deal for printing both editions at Friesens in Canada. Offset printing cost us about 62% less than print on demand (POD) at Amazon. We also found a book distributor, which has housed our books and handled all of our orders ever since.
But now we’re running low on print books, and we need to decide what to do next. Should we do another offset print run, or switch to POD book publishing? [Read more…]