The advent of the internet has changed the landscape of books. Self-publishing is getting easier all the time, but that doesn’t mean it’s easy. The biggest hurdle you’ll face as an online bookseller is marketing. Every self-publishing author in 2021 needs to know how to do keyword research! We’ll explain the basics of Amazon KDP ads and then show you how to find the most effective Amazon KDP keywords that will sell your books. [Read more…]
Trying to keep up with Amazon updates? So are we! There’ve been a few changes lately, so we’re discussing them here to keep you up to date. The main Amazon updates for book authors are: 1) EPUBs are replacing MOBIs for reflowable Kindle ebooks, 2) hardcover binding is now an option, and 3) A+ Content is available for your book’s product page on Amazon. Let’s break it down for you.
Line edit, developmental edit, copy edit, proofread … there are enough editorial services to make a new author’s head spin. Which can be a real problem for an author who is planning to self-publish a book! And when it comes to publishing a children’s picture book, it can get even more confusing. Why? Because an editor really plays many roles in the children’s book publishing process.
Yes, editors finesse language. But it is also the editor’s job to know the target market, help with book design, and act as an art director. The truth is, not all children’s book editors are created equal. And an author who is self-publishing a children’s picture book may not find an editor who will fill all those roles. But it is still important to understand: what does a children’s book editor do? So let’s take a look! [Read more…]
Like everything else, the ancient art of book binding is automated these days, and the array of available binding machines is amazing. This article aims to quickly explain the basics of book binding methods so you’ll be able to choose a book printer wisely.
Book binderies can be separate entities but are usually integrated with a book printing company. And in some instances, printing and binding are done right inside the same machine. [Read more…]
International Standard Book Numbers (ISBNs) are important for self publishers. Some printers, print-on-demand publishers, and ebook vendors will offer to provide you with an ISBN, but it’s usually better to get your own. Part of the ISBN includes a “publisher number,” which is assigned to a specific publisher. Therefore, if you allow another company to provide the ISBN, then that company will be listed as the publisher of your book.
We’ll explain everything you need to know: how, where, and why to get your own block of ISBNs, and how to assign them to your print and digital books.
We are strong believers in not going it alone. You may already belong to a writing group or one related to your topic of interest. But by joining one or two publishing associations, or even by knowing about them, your self-publishing experience will be enriched. And boy, will you learn a lot.
If you decide to use a self-publishing service, you’ll still be so glad that you joined together with others who are on the same journey.
On the other hand, if you’re doing the whole self-pub thing on your own, joining a publishing association will be twice as useful to you. You’ll not only meet others who can advise and encourage, but you’ll also be able to use the group’s resources to help you find a reliable illustrator, editor, printer, and so on. [Read more…]
Book typesetting and layout tips are usually about the small stuff—fixing awkward hyphenation, using special characters for symbols, and so on—but most of the questions we get are about the BIG issues. How can I balance the number of text lines on facing pages? What if the last page of my chapter only has two lines? If my chapter has to end on a right-hand page, can I leave it blank? These issues arise all the time during book typesetting. We’ll explain the best ways to resolve them. [Read more…]
You’ve published a book—or you will soon—and you know that you’ll need to get it to readers. But how? That basic question is what we’re going to clue you in on. The very concept of book distribution confounds a lot of first-time publishers, so we’re hoping to make it all clear here.
Want to design a workbook? Who uses those any more?
Lots of folks, actually. Even though there are apps for practically everything these days, children still enjoy workbooks for mazes or drawing or learning practically anything. Adults can use them for recording their latest bird find or geocaching location, or for word or number puzzles, for instance. A coloring book can be considered a workbook, too.
We’ll help you design a workbook that will work well for your audience.
Combining serif and sans serif fonts successfully can be a challenge, but it’s much easier once you know a few simple rules. It’s worth learning, as combining two fonts can really make your book design look professional. So don’t be daunted by the thousands of fonts available! The font-combining basics explained here will help to get you going quickly and easily. [Read more…]